TOMÉ MONTEIRO
The jeweller to the queens
MELLERIO dits MELLER is the oldest fine jewelry house, tracing its legacy back to 1613. For over four centuries, this family-run maison has passed on a passion for exquisite craftsmanship from one generation to the next. Throughout its history, MELLERIO has captivated the hearts of queens across Europe, starting with Marie de Médicis, and has become the go-to jeweler for many prestigious clients—including royal and imperial families from France, Europe, and around the globe, as well as celebrities and artists.
The first jeweler to establish itself on Rue de la Paix in 1815, MELLERIO has helped transform this legendary street into a global symbol of French luxury. Known for its unparalleled expertise in the selection and craftsmanship of precious stones, MELLERIO stands out for its unique know-how.
In 2013, the house celebrated its 400th anniversary as a tribute to the queens and princesses who have made MELLERIO their personal jeweler—such as Marie de Médicis, who was the brand’s first royal patron and bestowed royal privileges through decree. The Medicis Collection pays homage to this legacy, blending grace and poetry, with floral motifs that eulogize the blooming lily, the royal emblem.
Brief
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Imagine the 400 years anniversary of Mellerio Dits Meller in the flagship store at 9 rue de la Paix.
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Integrate in the event the presentation of the Medicis collection.
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The anniversary has to transcribe the spirit of the house and its royal history.
The invitation
The Queen's secret garden
Staging inspired by the floral and royal heritage of the maison.
The guests will be transported into a lush and cozy universe, reminiscent of the royal gardens once graced by queens and princesses. Walls will be adorned with cascading lilies, wisterias, ivy, and other plants, evoking the hidden gardens of royal castles. Surrounded by the gentle flow of a flower fountain and the melodious sounds of birds, guests will find themselves enveloped in a timeless ambiance—perfectly suited to experience the magic of the maison.
In the midst of this floral explosion, the shop’s showcases beautifully highlight the centuries-old heritage. The Medicis collection is displayed in a way that contrasts past and present. One part is showcased within replicas of period furniture—such as tables and armchairs—crafted to serve as display pieces. The other part of the collection is brought to life through timeless Princesses, who gracefully walk through this secret garden, wearing the exquisite pieces.
The gifts
